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MOTOR RACING: Chinese Grand Prix: Commercial opportunities

INTChinese people at Ferrari stall CMS Hand holding bank notesPeople buying Ferrari merchandiseEXTGV Tent with sign 'Official Team Merchandise'Chinese people watching motor race qualifying from banks (5 shots)i/cINTChinese people & Western people drinking champagne at opening of Louis Vuitton storeGV Louis Vuitton shop (with press in foreground)MS Chinese woman taking photographYves Carcelle (Chairman, Louis Vuitton) kissing womanYves Carcelle (Chairman, Louis Vuitton) interview SOT- it's a significant market / within 10 or 15 years it will be the biggest market in the worldEXT / NIGHTTGV Lit up buildings on watersideBrightly lit skyscrapers on waterfrontMS Detail on skyscraper(Shanghai GVs)INTBernie Ecclestone arriving for Grand prix ballSigning of internet deal for Chinese language Formula one websiteBottle of champagne openedPress PAN to champagne poured into pyramid of champagne glassesChampagne cascading down from glassesMichael Payne (Head of Marketing for Formula One) press conference SOT- talks of the importance of the Chinese market to sportGV Press conferenceMark Thomas (Vroom Motor Sports marketing) sitting listeningChinese business man holding up t-shirtEXTMark Thomas (Vroom Motor Sports marketing) interview SOT- for any sport to be commercially sustainable, there has to be a fan base and fan bases don't get built up overnightINTKimi Raikkonen's McLaren's Formula One racing car on standEXTChinese people wandering around race track INTRaikkonen's Formula one racing car on standEXTMan wearing cigarette related shirtChinese man riding tricycle towards Boats for dredging moored on edge of river (2 shots)Boatman tying rope on boat (2 shots)Bicycle and other rubbish on top of boatBoatman interview SOT (in Cantonese) translated SOT- 'The racing cars are noisier than m...
INTChinese people at Ferrari stall CMS Hand holding bank notesPeople buying Ferrari merchandiseEXTGV Tent with sign 'Official Team Merchandise'Chinese people watching motor race qualifying from banks (5 shots)i/cINTChinese people & Western people drinking champagne at opening of Louis Vuitton storeGV Louis Vuitton shop (with press in foreground)MS Chinese woman taking photographYves Carcelle (Chairman, Louis Vuitton) kissing womanYves Carcelle (Chairman, Louis Vuitton) interview SOT- it's a significant market / within 10 or 15 years it will be the biggest market in the worldEXT / NIGHTTGV Lit up buildings on watersideBrightly lit skyscrapers on waterfrontMS Detail on skyscraper(Shanghai GVs)INTBernie Ecclestone arriving for Grand prix ballSigning of internet deal for Chinese language Formula one websiteBottle of champagne openedPress PAN to champagne poured into pyramid of champagne glassesChampagne cascading down from glassesMichael Payne (Head of Marketing for Formula One) press conference SOT- talks of the importance of the Chinese market to sportGV Press conferenceMark Thomas (Vroom Motor Sports marketing) sitting listeningChinese business man holding up t-shirtEXTMark Thomas (Vroom Motor Sports marketing) interview SOT- for any sport to be commercially sustainable, there has to be a fan base and fan bases don't get built up overnightINTKimi Raikkonen's McLaren's Formula One racing car on standEXTChinese people wandering around race track INTRaikkonen's Formula one racing car on standEXTMan wearing cigarette related shirtChinese man riding tricycle towards Boats for dredging moored on edge of river (2 shots)Boatman tying rope on boat (2 shots)Bicycle and other rubbish on top of boatBoatman interview SOT (in Cantonese) translated SOT- 'The racing cars are noisier than m...
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Credit:
Editorial #:
681374320
Collection:
ITN
Date created:
September 25, 2004
Upload date:
License type:
Rights-ready
Release info:
Not released.ÌýMore information
Clip length:
00:03:14:02
Location:
China
Mastered to:
QuickTime 8-bit Photo-JPEG SD 720x576 25p
Originally shot on:
576 25i
Source:
ITN
Object name:
t25090459_1490.mov