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Can I use this image or video for my projects?

Some stock content is primarily intended for editorial use—to report on current events or discuss other human interest topics—and doesn't come with model or property releases. But that doesn't mean you can never use it in your marketing, websites, or other commercial projects. Our Rights & Clearance team can help you get the permissions you need to use the photos, illustrations, and videos you want.

Whether or not you need third-party permissions to use an image or video in your project depends on how you plan to use it.

To report news or discuss current events and other human interest topics

To help sell a product, raise money, or promote a company, goods, or services

EXAMPLE

A runner wearing a branded shirt in a blog boasting the benefits of exercise

EXAMPLE

A runner wearing a branded shirt on a website selling sporting goods

This is Editorial use

This is Commercial use

Does the content feature recognizable people, properties, works of art, logos, or trademarks?

You're good to go!

No
Yes

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Frequently asked questions

For more details, refer to the Representations & Warranties and Indemnification sections of our license agreement.